Tourism Officer career guide
Tourism Officers promote destinations, develop tourism initiatives and support the growth of local visitor economies.
Career guide reviewed by Certyz · October 2026
Entry routes vary by employer and role. Compare the options below before deciding what to research next.
What does a Tourism Officer do?
Tourism Officers promote destinations, develop tourism initiatives and support the growth of local visitor economies.
- Office
- Visitor attractions
- Community locations
- Hybrid working
- Local authorities
- Destination management organisations
- Visitor attractions
- Tourism boards
How to become a Tourism Officer
Many tourism officers combine tourism knowledge with marketing, business and destination management experience.
Degree or Degree Apprenticeship in Tourism, Hospitality, Marketing or Business.
- University
- Degree apprenticeship
Skills and progression for Tourism Officer
- Marketing
- Communication
- Project management
- Organisation
- Partnership working
- Senior Tourism Officer
- Destination Manager
- Head of Tourism
- Economic Development Manager
- Tourism Director
Check current entry requirements before deciding
This Certyz guide is a starting point. Qualifications, registration rules and apprenticeship availability can change. Confirm the latest requirements with employers, course providers, relevant professional bodies and official careers guidance.
What could the outlook mean for you?
Career opportunities can look different depending on where you live, your preferred route and the subjects and activities you enjoy. Your report brings those factors together rather than giving you a generic answer.
- Regional vacancy and salary intelligence
- Your personal career-match reasoning
- Opportunity strength and market direction
- Alternative careers worth considering